Cookie Policy

This Cookie Policy explains how Choose My Lawyer Limited ("CML", "we", "our" or "us") uses cookies and similar technologies when you use the CML platform and website.

This policy should be read alongside our Privacy Policy.

Cookies are small text files placed on your device when you visit a website.

Cookies help websites:

• function properly;
• remember preferences;
• improve performance;
• analyse usage patterns; and
• maintain security.

Some cookies are essential for operation of the platform, while others are optional and used for analytics or performance monitoring.

Essential cookies may be used for:

• website functionality;
• session management;
• security;
• fraud prevention; and
• load balancing.

Analytics and performance cookies help us understand how users interact with the platform, including:

• pages visited;
• navigation behaviour;
• platform performance; and
• technical usage trends.

We use this information to:

• improve usability;
• monitor performance; and
• develop the platform.

Analytics and performance cookies are only used where consent has been provided.

CML may use third-party providers to support:

• website hosting;
• analytics;
• performance monitoring; and
• technical functionality.

These providers may place cookies or process technical usage data on our behalf where necessary to support operation of the platform.

Where you accept non-essential cookies, we set: Google Analytics 4 (_ga, _ga_*), Google Ads conversion measurement and remarketing (_gcl_au), Microsoft Clarity (_clck, _clsk), tawk.to live chat (twk_*), and the Meta Pixel (_fbp, when configured).

We also use tawk.to to provide the live chat available on our consumer pages. Because it is optional, the tawk.to chat only loads once you have accepted non-essential cookies. When it does, it stores a visitor identifier and the state of your conversation on your device so a chat can continue if you move between pages or return later. If you decline non-essential cookies, no tawk.to code is loaded and the rest of the platform works as normal.

Some pages embed a YouTube video (served via youtube-nocookie.com) showing our founder explaining part of the platform. The video is click-to-load: nothing is requested from YouTube, and no cookie is set, until you press play. Once played, YouTube may set its own cookies and process technical/performance data under its own privacy policy.

Where required, non-essential cookies are only activated after a user provides consent through the platform's cookie controls.

Users may:

• accept or reject non-essential cookies;
• update cookie preferences; or
• delete cookies through browser settings.

Please note that disabling certain cookies may affect website functionality or performance.

Most web browsers allow users to:

• view cookies;
• delete cookies;
• block cookies; or
• configure cookie preferences.

Instructions are usually available through your browser's help settings.

We may update this Cookie Policy from time to time to reflect operational, legal or technical changes.

The latest version will always be published on the platform.

If you have any questions about this Cookie Policy or the way CML uses cookies and similar technologies, please contact info@choosemylawyer.ai.